Iona McCreath

Iona McCreath

Creative Director, KikoRomeo

Iona McCreath is a designer, researcher, and strategist working at the forefront of regenerative fashion and textiles in East Africa. She is the Creative Director of KikoRomeo, a pioneering Kenyan fashion house founded in 1996. Her practice bridges design, research, and cultural strategy, with a strong emphasis on regenerative practices and sustainability, circularity, and heritage preservation in the fashion and textiles space. 

Drawing on her academic background in sociology from the London School of Economics and her time at Central Saint Martins, Iona explores the ways fashion can drive social change and economic empowerment. Through her work at KikoRomeo, she has collaborated with artisans and textile communities across Africa to create collections that honor tradition while engaging with contemporary global aesthetics. Her work has been featured in international media, at film festivals, and within cultural institutions, while also engaging local artisan communities and innovation ecosystems.